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3 articles

5 min read

Newsletter Click Tracking — A UTM Variant System for Email

A practical UTM variant system for email newsletters — header, body, footer placements, send-time analysis, and the heatmap that decides next week's send.

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5 min read

Bitly vs TinyURL vs Short.io vs Dub vs Bublink (2026)

A 2026 side-by-side of Bitly, TinyURL, Short.io, Dub, and Bublink across six axes: pricing, custom domains, analytics, QR, UTM, and ads.

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5 min read

UTM Parameters Done Right: source, medium, campaign 2026

The five UTM parameters explained, channel-by-channel templates for email, ads, social, QR, and offline, plus the seven mistakes that break GA4 reports.

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